Reference Library

Some newly-arrived publications available in SUCCESS Reference Library
(July 2008 - December 2008) :

December 2008

• 《 一 定 要 懂 的 創 業 奇 招 》 (Chinese version)
  Author: 徐 德 麟
  - provides practical knowledge on starting business. 
   
• 《 新 愚 公 移 山 －－ 十 個 社 會 企 業 創 業 者 的 故 事 》 (Chinese version)
  - collects ten stories of social enterprises. . 
   
• "Rules of Management: The Definitive Guide to Managerial Success"(Chinese version)
  Author: Richard Templar
  - provides practical information on team and self management.
  
   
• "Building Reputational Capital"(Chinese version)
  Author: Kevin T. Jackson
  - introduces reputation management methods.
  
   
• "Financial Statements Analyze" (Chinese version)
  Author: 馬 嘉 應
  - introduces how to study financial situations of enterprises through various kinds of financial statements.
  
   
• "PC Market" (Chinese version)
  - provides the latest information on IT products and services. 
  
   
• 《 藝 術 創 業 論 》(Chinese version)
  Author: Takashi Murakami
  - collects the business concepts of Takashi Murakami in the fine arts industry.
  
   
• 《 盛 智 文 策 略 化 危 為 機 的 思 考 藝 術 》(Chinese version)
  Author: 王 一 峰
  - introduces crisis management strategies through eleven examples.
  
   
• "Human Resource Management" (Chinese version)
  Author: 朱 延 智
  - provides practical knowledge on human resource management.
  
   
• "The art of client service: 54 things every advertising & marketing professional should know" (Chinese version)
  Author: Robert Solomon
  - introduces customer relationship management concepts. 
   

November  2008

• 《 教 你 開 間 小 食 檔 》(Chinese version)
  - provides practical knowledge on setting up a kiosk.    
  
   
• 《 華 人 十 大 富 豪：他 們 背 後 的 故 事 》(Chinese version)
  Author: 張 晏 齊
  - collects the success stories of 10 Chinese entrepreneurs.    
  
   
• "Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage " (Chinese version)
  Authors: Daniel C. Esty & Andrew S. Winston
  - introduces how to integrate environmental concerns into business operation.  
   
• " The Logic of Life: Uncovering the New Economics of Everything" (English version)
  Author: Tim Harford
  - introduces new economic concepts through stories on everyday life. 
  
   
• " The Economist Pocket World in Figures - 2008 Edition " (English version)
  - compiles the latest figures of the World.     
   
• 《 吉 野 家 安 部 修 仁 逆 境 經 營 學 》(Chinese version)
  Author: 戶田 顯 司
  - collects the operation experience of Yoshinoya in time of adversity.    
  
   
• 《 好 創 意 ， 更 要 好 管 理 》(Chinese version)
  Author: 鄭 秋 霜
  - introduces management concepts for the culture and creative industry.    
   
• " The Disney Way: Harnessing the Management Secrets of Disney in Your Company" (Chinese version)
  Authorsill Capodagli & Lynn Jackson
  - introduces the management theory of Disney. 
   
• " HKTDC Quarterly" (Chinese and English versions)
  - collects the latest news of trade. 
   

October  2008

• 《 採 購 大 師 笈 》(Chinese version)
  Author: 連 瑞 芳
  - collects stories of over 20 successful buyers and merchandisers.    
  
   
• 《 與 CEO 對 話 ── 願 景 與 睿 智 》(Chinese version)
  Authors: 冼 日 明、陳 志 輝、謝 冠 東
  - collects management philosophies and success stories of 8 CEO.    
  
   
• " Conversations with Marketing Masters " (Chinese version)
  Authors: Laura Mazur & Louella Miles
  - collects views of 12 marketing masters.  
   
• " The Future of Management" (Chinese version)
  Authors: Gary Hamel & Bill Breen
  - introduces innovative business management concepts. 

• " What the customer wants you to know: How everybody needs to think differently about sales " (English version)
  Author: Ram Charan
  - introduces a new approach to selling.     

September  2008

• 《 香港最強品牌 》(Chinese version)
  Author: 中國世紀出版編輯部
  - introduces the success stories of 10 renowned brands in Hong Kong.    
  
   
• "Book Yourself Solid: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling" (Chinese version)
  Author: Michael Port
  - introduces innovative marketing methods.    
  
   
• "CEPA 2008 Liberalisation Measures - Opportunities for Hong Kong " (English version)
  - examines the business opportunities arising from the new package of CEPA liberalisations.  
   
• "Trends in Textiles and Clothing Exports to US/EU amid Quota Liberalisation" (English version)
  - depicts and projects the trends in Textiles and Clothing Exports to US and EU during 2008 and beyond.    
  
   
• "Women and Men in Hong Kong - Key Statistics (2008 Edition )" (Chinese and English version)
  - compiles the statistics related to women and men in Hong Kong.
  
   
• " China's Tax System ( 2008 Edition ) " (Chinese version)
  - provides practical information of all types of taxes implemented in the Mainland.
  
   
• " Mexico – A Challenging Market with Hugh Potential " (English version)
  - introduces the business environment of Mexico.    
  
   
• " The Changing Business Model of Trading Companies in Hong Kong " (English version)
  - provides practical information in relation to changing business model of trading companies.    
  
   
• "Hong Kong Monthly Digest of Statistics ( August 2008 ) " (Chinese and English version)
  - compiles the statistics of Hong Kong economic and social activities.
  
   
• " Hong Kong Property Review -- Monthly Supplement ( September 2008 ) " (Chinese and English version)
  - compiles the statistics related to properties in Hong Kong.     
  
   

August 2008

• 《圖解會計學》(Chinese version)
  Author: 黃士剛
  - introduces basic accounting principles.    
  
   
• 《小店創造大財富》(Chinese version)
  Author: 左永生
  - provides practical skills of starting business.    
  
   
• "Chocolates on the Pillow Aren’t Enough: Reinventing the Customer Experience" (Chinese version)
  Authors: Jonathan M. Tisch & Karl Weber
  - introduces the theories and practices of building customer relationship.
  
   
• "Half-yearly Economic Report 2008" (Chinese and English version)
  - analyses the economic development of Hong Kong in the first half of 2008.    
  
   
• "Guide to Doing Business with the US (2008 Edition) " (English version)
  - provides information in relation to developing business with the US.
  
   
• "Guide to Doing Business with EU – Germany, UK, France & Italy (2008 Edition) " (English version)
  - provides information in relation to developing business with the EU.
  
   
• 《圖解餐飲店 - 如何賺大錢》(Chinese version)
  Author: 森久保成正
  - provides practical skills of running restaurants.    
  
   
• "Exploring Requirements: Quality Before Design" (Chinese version)
  Authors: Donald C. Gause & Gerald M. Weinberg
  - introduces the theories and practices of product design.    
  
   
• "Indispensable: How to Become the Company that Your Customers Can't Live Without" (Chinese version)
  Author: Joe Calloway
  - provides practical skills of developing customer loyality.
  
   
• "The Elegant Solution - Toyota's Formula for Mastering Innovation" (English version)
  Author: Matthew E. May
  - analyses the success of Toyota.     
  
   
• "Myths about Doing Business in China" (English version)
  Authors: Harold Chee & Christopher West
  - introduces the business practice in the Mainland.
  
   

July 2008

• 《從創業變名牌》(Chinese version)
  Author: 中國世紀出版編輯部
  - collects the successful stories of Hong Kong enterprises.  
  
   
• 《工廠管理》(Chinese version)
  Author: 邱政田
  - introduces the theories and practices of factory management.
  
   
• 《銷售的智慧》(Chinese version)
  Authors: 趙秀軍
  - provides practical skills of sales and marketing.
  
   
• "Market Research in Practice" (English version)
  Authors: Paul Hague, Nick Hague & Carol-Ann Morgan
  - provides practical knowledge on conducting market research.
  
   
• "Portfolio Presentation for Fashion Designers" (English version)
  Authors: Linda Tain
  - provides practical knowledge on portfolio presentation for fashion designers.
  
   
• "Hong Kong: Asia's Premier Fund-raising Platform and Investment Gateway" (English version)
  - introduces the advantages of Hong Kong as the Asian financial centre and the latest development.
  
   
• 《優質企劃案撰寫 實作入門手冊》(Chinese version)
  Author: 陳黴雋
  - provides practical knowledge on writing business proposals.
  
   
• 《圖解工廠的構造與管理》(Chinese version)
  Authors: 松林光男, 渡部弘
  - introduces the operation and management of factories.
  
   
• "Guide to Producing a Fashion Show" (English version)
  Authors: Judith C. Everett & Kristen K. Swanson
  - provides practical knowledge on conducting fashion shows.
  
   
• "The Fundamentals of Fashion Design" (English version)
  Authors: Richard Sorger & Jenny Udale
  - provides practical knowledge on fashion design.   
   

Other kinds of publications and audio-visual material are also available in the Reference Library. You are most welcome to visit the Reference Library at M/F, Trade and Industry Department Tower, 700 Nathan Road, Kowloon (MTR Mongkok Station, Exit B1). Service hours of the Reference Library are:

Mondays to Fridays	:	8:45 am to 6:00 pm (except public holidays)
Enquiry telephone number	:	2398 5133

For a full list of publications and audio-visual material in SUCCESS Reference Library, please click here.